© 2018 by Action Zone. 

Action Zone, Inc. is a 501(c)(3) organization. A copy of the official Florida registration - Registration #CH56890 - and financial information may be obtained from the Florida Department of Agriculture and Consumer Services, Division of Consumer Services, by calling (800) 435-7352 toll-free within Florida. Registration does not imply endorsement, approval, or recommendation by the State. Action Zone, Inc. does not use a professional solicitor and all contributions are retained by Action Zone, Inc. to meet expenses of the organization.


Action Zone was created by the Veteran community for the Veteran community. Our services are designed to help Veterans, Active Duty, Reservists, Guards and military spouses and dependents build businesses. We provide education and advocacy for the entire military community seeking an alternative to traditional employment. We support military spouses and dependents who create businesses that are impervious to the nomadic nature of military life for families. We connect Veterans to advocates and assets in the region to provide the most comprehensive system of support to develop and launch a business. 


Our niche is specialized: it is a Veteran-owned business hub helping the military community put their business ideas into action.


That is why Action Zone.

Rosie Lee
Executive Director

Rosie brings more than 30 years’ administrative management experience, and nearly an equal amount as a serial entrepreneur, to the day-to-day operations. She has owned and operated a real estate brokerage, a food truck and a mobile DJ business. She was part of the gig-economy before the phrase became a movement, working as a freelance writer, web developer, grant writer and communication stylist. Rosie authored Concession Connections, a startup manual for food truck owner/operators after witnessing the financial hardships so many fledgling food truck owners experienced because they were unfamiliar with and unable to find the information they needed to make good business decisions. As Executive Director of Action Zone, Rosie serves the military community in their quest for business success, as well as the surrounding entrepreneur support community as an active and willing collaborator. Florida's best is in Tampa, she believes, and only by working together can we create the most good.

George Zwierko
Chairman of the Board

George served in US Army in Germany as a Forward Observer with the 3rd Infantry Division until his Honorable Discharge in December of 1991. George’s military career was followed by five years working as a subcontractor for the Department of Defense. He has also served on numerous boards including President, (2013-2014) and Chairman of the Board (2017-2018) Tampa Bay American Advertising Federation; District 4 Representative (2015-2016) and District 4 Education Co-chair (2016-2017) National Student Advertising Competition; Veteran Entrepreneur Advisory Committee (2017-2018) Operation Startup at Hillsborough Community College.

Donnie Nurnberger
VP Development

Donnie Nurnberger is a Marine Corp Veteran with a strong commitment to the Tampa Bay community. Community service is a priority for him, where his personal life and professional career are infused with selfless accomplishments. As Vice President of 13 Ugly Men (2002-2015), Donnie was instrumental in raising funds for deserving local charities. A member since 1998, under his leadership 13 Ugly Men received commendations from The Children’s Home, Helena Davis Award (2005), Voices for Children, Champion for Children Award (2007), Tampa Police Department, Business Partner of the Year (2010) and Tampa Fire Department, Community Organization of the Year (2015). Donnie works with Special Operations Warrior Foundation and recently formed Vet-Credit.com. He received numerous personal commendations for his generous gift of time and talent including the Distinguished Citizen Award from the Tampa Fire Department and the Chief Castor Award from Tampa Police Department.

Valerie Lavin
Outreach Director

Valerie Ellis Lavin is a retired U.S. Army First Sergeant and CEO of sister companies Luminary Global and Luminary Deployment.  After an honorable career in the Army Valerie has since woven herself in the entrepreneurial ecosystem of Tampa Bay.  Valerie served as the Program Manager for the inaugural year of the Veterans Florida Entrepreneurship Program grant at Hillsborough Community College (HCC) in Tampa Florida. Her successful performance led to a business to business opportunity with HCC where she led the development of Operation Startup, a Hillsborough County grant funded program at HCC.  Under her leadership Operation Startup experienced exceptional growth in programming and membership resulting in placing third in the “Best of Tampa Bay” for entrepreneurial services in its first year in operation, tying with The Greater Tampa Chamber of Commerce.

Adam Martin
Education Director

Adam C. Martin is a U.S. Army combat Veteran having served 15 months in Kuwait and Iraq in support of Operation Iraqi Freedom in 2003 and 2004. Adam also has over 20 years of combined experience in the Criminal Justice system having worked as a correctional officer, law enforcement officer, instructor, and training coordinator. Adam is a full Professor of Business Administration at South Florida State College where he teaches at both the Associate's and Baccalaureate levels. He is also the founder and front-man for the southern rock band Blackbird Anthem. He has created and taught over a dozen online courses for both the Criminal Justice and Business programs, written and facilitated numerous workshops for both collegiate and corporate personnel, a board member for the Florida Chapter of Future Business Leaders of America / Phi Beta Lambda, and was voted Professor of the Year in 2013, 2014, 2015, & 2016.

Paul Ferreira

With 27 years of continuing service in the United States Army Reserves, Paul  R. Ferreira is a Lieutenant Colonel and is currently in command of the 404th Civil Affairs Battalion (Airborne).  Paul is dual-hatted as the Doolittle Institute - SOFWERX Chief Financial Officer and Chief Legal Officer and is responsible for all the financial and legal activities at the Tampa, Florida location.He is a strategic leader fusing 29 years of experience as attorney, accountant, and military officer to serve as senior advisor to C-level corporate executives and top government leaders. As a former Prosecutor, Certified Public Accountant, and Certified Fraud Examiner, Paul worked with public officials and agencies at federal, state, county, and local levels to lead, investigate, and expose organized crime, public corruption, and identify wasteful and abusive government practices.